Our name says it all. We are about both the stimulation of strategically based creative thinking and the implementation of all forms of innovation.
Innovation Defined: Innovation is the process of envisioning and successfully implementing new ways of doing anything that creates value for an enterprise and its customers.
Innovation requires flexibly disciplined competence in three domains:
Strategic Foresight, Creativity, and Implementation.
Innovation is about the identification of every client’s "Innovation Sweet Spot," where the organization’s strategic intent (Corporate Will) intersects with perceived, unexploited marketplace opportunities, and the organization’s unique capabilities (strategic competencies), to capitalize on them before their competitors do. Only by discovering the intersection of these three domains will any enterprise recognize and be able to leverage its "Innovation Sweet Spot."