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The Innovation Blog

Insights from the PDMA's 2011 Business Model Innovation Lab

Posted by Creative Realities on November 4, 2011

Business Model Innovation is becoming a hot topic these days as business leaders increasingly recognize that disruptive innovation requires not only innovative products, but also fundamentally new business models.  Recognizing this trend, the Product Development Manager's Association (PDMA) featured a full day Business Model Innovation Lab at their 2011 Annual Global conference.  I had the pleasure of co-chairing the lab along with Matt Benson, Advanced Innovation Manager at Faurecia.  Our panel of speakers consisted of Josh Suskewicz of Innosight; John Lynch, Head of Innovation at EMD Millipore; Philip De Ridder, Co-founder of Board of Innovation; and Creative Realities President Jay Terwilliger.  We were also joined by an experienced and thoughtful group of participants, which made for an engaging and stimulating session.  Here are a few of my key takeaways and some business model innovation tools that you may find useful.

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Topics: Chris Dolan, business model mapping, Business Model, breakthrough innovation, new product development, disruptive innovation