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The Innovation Blog

Corporate Will Trumps Corporate Strategy

Posted by Jay Terwilliger on February 1, 2018

The other day I was having a conversation with the Division President of a large company about innovation. I mentioned to him that in our 30 years in the innovation space, we have noticed that innovation initiatives tend to have a 3-5 year life. The pursuit of breakthrough innovation – “Big Bet” innovation that expands the opportunity for significant growth through expanding markets or creating new ones, takes time. The unfortunate result of changes in Corporate Will is that too often, just when investments begin to pay off with new platforms, new technologies, etc., the efforts are often abandoned.

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Topics: Innovative Culture, Communication, executive sponsor, Alignment, Success Factors, breakthrough innovation, leadership, strategy, Strategic Goals, decision-making, breakthrough, Transformational Innovation, changing the game, innovation decision-making

The Person Who Can Say “Yes” to Innovation Without Permission

Posted by Creative Realities on May 21, 2012

The over-arching truth about big innovation is this; “You Get What You PlayFor,” because the processes and tools for managing core businesses don’t work when the goal is to identify and successfully introduce ideas that don’t exist today; true innovations not incremental ones. So you get what you play for and it’s who gets to play that makes all the difference.

When executives create teams to pursue breakthrough innovation they typically push the work down to the operating levels, just like they do so successfully with their core businesses. That sounds eminently laudable – after all, they’re “empowering” a group of hands-on people. They think they are too busy to deal with innovation but there’s another reason for taking that approach: Leaders don’t want to get involved in big innovation. They are afraid of it because they haven’t experienced it or been schooled in managing it; and bosses don’t like being visibly vulnerable.

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Topics: Mark Sebell, Absurdity, executive sponsor, new ideas, Skin in the game, Innovation, breakthrough innovation, decision-making