The Innovation Blog

An UnBirthday Tribute

Posted by Creative Realities on March 10, 2011

Today is Shel Silverstein's unbirthday and to celebrate I am dedicating today's post to him.

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Topics: Amanda Hines, WildCards, creative thinking, Collaboration, brainstorming

An Innovation Fable - Hunters, Guns, and a Four Year Old

Posted by Creative Realities on February 23, 2011

What’s behind the question?  How many times do we ask that in our daily conversations or interactions?  In my case, as you’ll read shortly, it’s at least one time too few.  Regardless of my travails, understanding when this question should and should not be used to enhance creative thinking and innovation is a lesson that everyone should learn.
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Topics: Communication, divergent thinking, Tamara Wickramasinghe, Innovation, brainstorming, connection making

Creativity – Innate Capability or Learnable Skill?

Posted by Creative Realities on February 16, 2011

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Topics: creativity, facilitation, Clay Maxwell, Ideas, Innovation, brainstorming

Innovation Nightmares: Killer Questions, and How to Get Around Them

Posted by Creative Realities on February 9, 2011

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Topics: creativity, Clay Maxwell, Ideas, questions, Innovation, Collaboration, brainstorming

3 Useful Creative Problem Solving Techniques for Brainstorms

Posted by Creative Realities on January 4, 2011

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Topics: Clay Maxwell, Innovation, creative problem solving, brainstorming

Visual Brainstorming

Posted by Creative Realities on December 22, 2010

In order to think differently, you must approach things differently! One of the many ways we do this at Creative Realities is by utilizing visual brainstorming techniques with our clients.  

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Topics: Design, visual, Sarah Feloney, creative thinking, Innovation, brainstorming

Top 5 Reasons Brainstorming Sessions Fail

Posted by Creative Realities on December 1, 2010

1. No one knows why they’re there

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Topics: facilitation, Clay Maxwell, Ideas, creative thinking, Innovation, brainstorming

Haikus for the Soul (the Innovative Soul that is)

Posted by David Culton on September 17, 2010

Here at Creative Realities, we use an 11-step process of creative problem-solving to help our clients generate, develop, and troubleshoot ideas to help them overcome an obstacle, realize an opportunity, or to simply stretch their thinking beyond its current state. In only working here a few shorts months, I've seen this process produce some amazing results for people and it makes me wonder why everyone isn't using this method to better their professional and/or personal lives?

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Topics: creativity, Amanda Hines, convergent thinking, divergent thinking, creative problem solving, brainstorming

Wake Up Your Creative Side

Posted by Jay Terwilliger on September 3, 2010

The single biggest myth about creative thinking is that creativity is a gift bestowed upon some people but not others.  We are socialized to believe that there are creative types and non-creative types.  According to a recent Nesweek article The Creativity Crisis, research shows that for the first time American creativity is declining.  The article discusses how our educational system is not
only failing to teach creative thinking to children, but actually stamping their creativity out. Given that the American economy is built on innovation, this is deeply troubling news for the future of business.  Fortunately, creative thinking is a skill that can be flexed and developed just like any other muscle.

The idea that creative thinking is not a natural talent but rather a skill that can be taught is not a new one.  Alex Osborn, known as the “Father of Modern Brainstorming,” was the “O” in the world-renowned advertising agency, BBDO in the mid-1900’s.  As a businessman involved in the business of applied creativity, he sought to learn how creative thinking happened and if it could be broken down into teachable principles.  To learn, he observed the behaviors and techniques of the creative staff of his agency.

In 1948, he published Your Creative Power, presenting the technique of brainstorming. In the 1950’s, along with Sidney Parnes, he developed the Osborn-Parnes Creative Problem Solving Process (CPS) and cofounded the Creative Problem Solving Institute (CPSI), the world's longest running international creativity conference.

His work, along with many others since, has dispelled the Myth of Creativity.  While it is true that many people have a natural talent for creative thinking, the skills and techniques that they use naturally are teachable.  Anyone can become more creative in their thinking and Creative Realities is here to help.

Over the next 10 weeks, The Innovationists will share skills, techniques, and tools that will help you develop your ability to think creatively "on-demand."

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Topics: creativity, myth of creativity, creative thinking, brainstorming, creative thinking skills